Managing Online Identity

Talking about how to present a consistent voice and identity across multiple platforms online.

Keep it Consistent!: Creating & Maintaining an Online Identity
by Jennifer Koerber, Boston Public Library
We have parts of ourselves all over the web: Facebook accounts, Twitter accounts, blogs, YouTube, etc. How can we remind our patrons that they are still dealing with our library?
Need to have consistent visual presentation:

Same language

  • Use the same name everywhere
  • Claim your name so you have it when you want it
  • Create a short list of related names
  • Pick something identifiable and easy to remember
  • Don’t be cute
  • Create generic email adn chat usernames: functional usernames that forward to staff
  • Stay true to your writing voice; create style guides if you have a team of writers
  • Users will create their own tags: get used to it 🙂
  • Give them your tags and they’ll use them

Visual display

  • Use same color scheme
  • Think about your fonts
  • Create lovely banners that can brand your site
  • Get a logo and use it

Managing Today’s e-Library
SuHui Ho from University of California, San Diego

Talking a lot about social media and today we are talking about specifically about managing and staffing today’s e-library.

There has been an evolution from physical to virtual services both in the library world and in other areas (ex. buying books, renting movies, etc.). Collections are also now virtual–journal databases, LibGuides, screencasting, outreach online via social media.

“The web has fundamentally changed the way the library conducts its business.”
e-library mirrors the brick and mortar library in services and content: need to think about more than the library’s website. We need to think about the online presence in social networks, mobile websites, geolocation apps, etc.

We need to think about content life cycle management. Time to talk with your archivist and records manager–we’ve been discussing these issues for years.

Staffing model for e-library: not a one size fits all solution. Need to assign staff to maintain the e-library; we cannot rely on one webmaster. Unless we write in these tasks into the job descriptions, we will not be effective at maintaining our e-libraries. Don’t just rely on staff enthusiasm.

Virtual Customer Support
by Colleen Brazil, Sno-Isle Libraries

Example using the OverDrive product to create a customer support system (database backend). Had a lot of support requests when the libraries started to use Overdrive–patrons needed help in figuring out OverDrive.

“Don’t throw your customers to the DRM wolves.” Need to give your customers support–don’t give into the chaos.

Solution: created a form for customers to use when they have an issue/problem and streamline the help service. First wanted the complaints to go directly to OverDrive–bad idea. Instead, the library deals with the issues.
Created more than a form: funneled requests to one channel, rules of engagement for staff, set up communication process, and got the Director’s support. This maintains personal contact with customers and use expertise from OverDrive. Resolve problems in about 24 hours.

Summary
Be consistent! A little bit of planning will save a lot of time and trouble later on. So think about how you want to present your library/organization/self and create an online identity (via language and design) that presents that image. (If you like design, the Before & After Design blog, magazine and books are fabulous for learning more about designing well)

Be aware and proactive about managing the e-library! We can’t just create something and ignore it.

Be fabulous at virtual customer support! Our users expect online services to work properly. When they don’t, it should be easy for them to find out how to get h>   Extremely Important N/A ( )Performance:     Ext

Designing a Mobile Experience

Presentations by: Jason Michel, Kwabena Sekyere, Dave McLaughlin

Concrete examples and demos on mobile designs. Great follow-up to Jeff’s overview of the trends in designing mobile web and native apps.

Dave McLaughlin Presentation: Hartford County Public Library
Used a JavaScript framework for designing web apps and mobile WebKit devices–nice because works on a lot of platforms. jQuery is a JavaScript framework, just released alpha release for jQuery Mobile. jQTouch= offshoot of jQuery. It has been around for about a year, has example code, no clear development timeline, etc.

HCPL mobile: has a new releases and booklists feature in their web app. Very nice looking web app. Need to have functionality to renew materials via the mobile web app–working on this in the near future.

Jason Michel and Kwabena Sekyere: Presentation on Miami University Libraries Mobile Site
Created a mobile web over native apps because more people can use and you don’t have to design for each different device. Used Drupal for the mobile site and designed for core functionalities. Nice, functional mobile website. Unfortunately server doesn’t recognize that you are coming to the site on a mobile site and will load the regular site on your phone. You have to actually type in the mobile website URL to get to the mobile site.

Summary
Another set of talks that reiterate the need to seriously focus on creating mobile web apps/mobile websites instead of native apps. Great talks, but would have been so much better if the projection system was better so even the bloggers in the back of the room could see the code on the screen. (But, of course, this isn’t the fault of the presenters–they had good demos/examples)

Mobile that Works for Your Library

Talk by Jeff Wisniewski (University of Pittsburgh)

Yay! Time for talking about mobile technologies for the library! (We also have a virtual component for this session–very cool.) Oh, and don’t forget about the QR Code scavenger hunt.

Lots of ways to go mobile: we’ll be discussing different paths.

Why go mobile?
Estimated that within the next 5 years, that mobile internet usage will surpass desktop internet usage= “fundamental change in the landscape.” Smartphone sales are increasing and will outsell PCs by 2011, Need to be where are users are when they access the internet.
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Why Libraries Have a Future Keynote

Why Libraries have a Future: Adding value to your community
by Patricia Martin (pat@litlamp.com)

“Libraries are sitting on hidden assets”
Talking about what Patricia calls the Renaissance Generation: the conditions that we are currently experiencing is what it looks like right before a renaissance.

Renaissance means:

  • Innovation
  • Experimentation
  • Disruption
  • Multidisciplinary
  • Rebirth

Defining a generation as a 30 year swath of individuals. RenGen: Generation Y and the Pioneers of the Internet; in betweeen= smaller cohort.
“Experience economy”= need to experience it to believe it, creative, collaborative, “remix culture”= Belong, Create, Understand

“Radical change makesthe established culture irrelevant.”This is what we are experiencing today.

Indicators of Renaissance:

  • Death comes first: there must be a fall
  • Facilitating medium: must have a medium that allows for sharing of information (i.e. Internet)
  • Age of enlightenment: Internet is facilitating enlightment

Basically, the RenGen is about mass creativity (via blogs, YouTube videos, etc.) and collaboration. This then affects the economy–not a factory economy any more. (This sounds a lot like the work of Seth Godin, especially his books, Linchpin and Tribes.)

Success= need to give consumers a sense of belonging, individuality, space for creativity, and “manage the human interface.” [It’s not about the technology; it’s about the people]

Old system has brand at the center; new system has the user at the center. (This is interesting, see yesterday’s post about brands and Millenials. So now it seems like it is about branding, but making the user feel like it is an extension of his/herself.)

Applying to the Library
Figure out who your “super-users” are and talk with them to create a better user experience in your library. (Talking about Maslow’s Hierarchy of Needs–just a side note, I don’t agree with this idea/theory)
Need to build a community and culture online–relate back to people’s humanity–it’s about the human interface (i.e. it’s still not about the tools; it’s about the people).
“The book is still the brain.”
Gold standard for a transaction is 11 seconds per transaction. Now it’s about ROT (Return on Time) instead of ROI (Return on Investment).
“The power of story is the new killer app”= “the ultimate human interface”
We need new story about the future and stories are always built on existing ones.

Summary
Social media is here to stay and is about collaboration and communication. You need to understand how to leverage this desire to creative, collaborate, and communicate. Basically, think about community and culture and how you can create this for your library. If you want another viewpoint on the subject of cloud computing, online collaboration, and creativity/humanity, check out You are not a gadget: A manifesto.

Handheld Librarians' Mobile Tech Tutorial Pre-conference Workshop

Today’s post is on the “Handheld Librarians’ Mobile Tech Tutorial” presented by Joe Murphy and Chad Mairn as part of the pre-conference workshops at Internet Librarian 2010. (There will also be a break in our regularly scheduled programming to introduce you all to my awesome friend, Monika, and the Monterey Bay Aquarium that you should totally go visit while you are in Monterey for the conference, but more on that later.) But first, let’s talk about mobile technology. Allons-y!

We are going to have an interaction discussion session today. (Yay for doing a needs analysis! Slightly annoying though that introductions take so much time out of the workshop session time.) Going to do lots of practical examples and going to have some guest speakers.

Framework for Mobile Tech
Looking at it via a concept of mobile literacy: three components.

  • Being aware of the mobile technology landscape: look at the trends (Twitter and blogs are great for finding this information); what tech is out there; how to use it
  • Understanding their impacts: on information engagements, on information systems, and user expectations.
  • How to look at applications: how to apply the mobile tech in a savvy way in the library

Mobile Applications for Androids
App Inventor: can use to create applications for Android. (As an aside, I can’t believe I’m the only one in the audience with an Android phone! Come on, people–Android rocks!) App Inventor allows you to to create applications without knowing a lot of coding–very much like drag and drop editing. (Chad likes the idea of web apps (especially with having HTML5 now) more than mobile apps–good to know about both. Joe sees the mobile v. web apps debate as a resource development issue.) App Inventor uses Java for editing the apps. Allows you to code/create applications on your computer and see real time changes on the phone–very cool. [Having a bit of technical difficulties at the moment, but I’m excited about this tool so I hope it works.] It looks a lot like building a puzzle–cute interface. After creating your app, need to put it in the Android market so your patrons users can download the app.

Developing and Designing the Mobile Devices
“Mobile users are on the go.” You need to develop for people who are on the go–should help developing streamlined apps. Test, test, test again when designing for mobile devices! Try out everything on different phones, different browsers, etc. You need to be adaptable because technology changes a lot. (Think perpetual beta and don’t worry about throwing out an app that is no longer relevant) My library definitely needs a mobile OPAC.

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Getting Net Neutrality Right Talk Recap

Net Neutrality: it’s a hot topic and buzzword phrase in the news right now. But how much do you really know about Net Neutrality? It’s a fascinating, important, and complex issue that deserves careful consideration. Luckily for those of us who live in the Bay Area (and could make it to Berkeley last night), we were treated to a talk on Net Neutrality by Richard Esguerra (staff activitst) from the Electronic Frontier Foundation, an organization that works to protect people’s digital civil liberties. It was a great talk, even with some rather crazy technical issues, sponsored by the San Francisco Bay Region Chapter of SLA. So I thought I’d try to share the highlights with you.* (If you just want the bare bones executive summary, skip to the end of the post.)

So without going back to the very beginning of the Internet and making us sit through hours of history lessons, Richard gave us “Internet Architecture Lite.” The most important concept is the “end-to-end principle” which, in simplified terms, means that most of the control, processing, and changes to packets of information (the requests sent over the Internet for data, webpages, etc.) should only occur at the ends of the process. So if you request a website by typing the URL into your browser, there should not be changes made to that request as it is sent through the various nodes as it is routed to the server that can serve up the website page. Control and processing should reside with your computer (one end) and with the server that is fulfilling the request (the other end). Thus the “end-to-end principle.” Net Neutrality could then be seen as the transferring of the “end-to-end principle” into a law or policy requirement, as Richard explained later.

But first we have to talk about a very important Supreme Court Case, National Cable & Telecommunications Association v. Brand X Internet Services. (Trust me, this is important). This ruling decided basically that cable companies were not telecommunication services and therefore not subject to the same regulations. While telecommunication services, such as AT&T, have to let competitors use their infrastructures for reasonable rates, information services do not have to follow this regulation. Brand X, an Internet Service Provider (ISP), wanted to rent infrastructure from Comcast in order to run Internet service over Comcast’s cable infrastructure like other ISPs use different companies telephone lines to provide DSL service. Due to this ruling Comcast did not and does not have to let competitors use their infrastructure which is why if you want cable internet, you pretty much only have one choice of service provider.

After this ruling, the FCC issued a Broadband Policy Statement that had four clauses that became part of the foundation of Net Neutrality. In order to preserve open internet, consumers should have:

  1. access to the lawful internet content of their choice
  2. the ability to run applications and use services of their choice
  3. the ability to connect their choice of legal devices that do not harm the network
  4. the right to competition among network providers.

All of this sounds good, but as Richard pointed out there is a major problem with the FCC issuing a policy out of basically thin air. Who ever gave the FCC the power to make and enforce such a policy? The story gets even more interesting when independent research by the EFF and Associated Press showed in 2007 that despite Comcast’s denials, it was actually throttling BitTorrent (it was denying requests for BitTorrent downloads on its infrastructure). This brings us full-circle back to the “end-to-end principle,” which Comcast wasn’t following as it was filtering and denying requests by users who wanted to use BitTorrent to share files. Now obviously ISPs need to have some ability to manage network traffic, so we get into a gray area of what is “reasonable” network management. The FCC ruled that Comcast needed to stop blocking BitTorrent traffic in 2008 and Comcast challenged the ruling.

Because of this, the court ruled in April 2010 that the FCC cannot enforce broadband policy. This nullified the FCC’s Broadband Policy Statement, which it had just expanded in late 2009. This leaves us in a bit of muddle because there is no clear way forward and no one wants to see an internet that is tiered like the graphic shown below:

Tiered Internet Service

Tiered Internet Service

From CrunchGear

So why is all this history important? Because, as noted before, we are in a quandary over how to proceed. Currently there are four main options put forth as the way to Net Neutrality:

  1. Reclassify broadband as a telecommunication service so it falls under more regulation
  2. Partially classify broadband as a telecommunication service
  3. Genachowski’s Third Way: the FCC would have regulatory control over certain, select bits of broadband
  4. Congress should pass a Net Neutrality law (which would probably give regulatory authority to the FCC

As you can see, there isn’t any clear path and any path to Net Neutrality has potential problems such as: Congress moves slow and has the potential to be swayed by special interest groups, giving the FCC more power might lead to “regulatory capture” where the FCC is eventually steered by the very companies it is supposed to be regulating, etc.

Summary
In short, Net Neutrality is a super-important, pressing issue and the implementation of Net Neutrality is so much more complex than I thought it was before the talk. There are so many areas of grey and lots of issues surrounding free speech, civil liberties, copyright, fair use, creative works, and innovation that I really hadn’t considered. I think, if nothing else, a safe lesson to take away from last night’s awesome talk is that everyone should have a healthy amount of skepticism about any plan about how to implement and regulate Net Neutrality. Stay tuned for further developments and check out the section on the Deeplinks blog about Net Neutrality.

Have a fantastic rest of your week. I’ll be blogging from Internet Librarian this coming week, so don’t be surprised to see many posts about conference talks and cool technology to use in the library.

*Any mistakes or inaccuracies in the history or technical aspects are mine and probably due to my hastily scribbled notes from last night and definitely not attributable to Richard of the EFF.

Design, Photography, and Libraries

I was talking with one of our interns about signage in the library today and it got me thinking about design in libraries. Now, I have no experience or expertise in designing library buildings, so I’m not going to go there. Instead, I want to talk about design and photography as it relates to library signage and marketing materials.

A lot have probably seen the signage posts on the blog, Tame the Web. These posts, more often than not, showcase bad, ugly, or unfriendly signage spotted around libraries. Obviously we could use some help with our signage and design in general.

I was inspired to think more about, and be more mindful of, designing beautiful and useful materials after reading this post by Seth Godin: getting better at seeing. The book mentioned in the post, Before & After: How to Design Cool Stuff, is a fabulous, accessible resource for anyone interested in designing better marketing materials. I think it should be required reading for anyone designing signage in the library (not to mention designing websites, flyers, videos, or other promotional materials).

There are so many resources available for studying and improving design skills that really, we have no excuse not to make better signs. Also, because so often our promotional materials (and sometimes signs) contain photographs, we really should improve our photography skills as well. (I know I definitely need to.)

If you must take photographs with your phone (and I mean, who doesn’t?), check out Lifehacker’s guides to best photography apps for your Android or best photography apps for your iPhone to improve the photographs you take.

For more professional looking photographs, you may want to check out another Lifehacker article on using an 18% gray card for better color balance in your photos. If you are shooting for a marketing campaign for your library, or going to create banners from your photographs, please, please, please shoot high resolution photographs. I’m always amazed when I see images in libraries that are obviously pixelated. (And, if you are going on a photography shooting trek, check out how a Tenba insert turns your messenger bag into a stealth camera bag. Now maybe I have an excuse to buy another Timbuk2 bag.)

All I’m saying is take some time to really see what your signs and marketing materials are saying about your library and see if there isn’t a way you can improve what’s being said. Libraries are fantastic resources, we all know this, but now we need to be communicating this fact through our design. Beautifully designed stuff is not only aesthetically pleasing, but also more user-friendly.

If you need some inspiration of your own, check out Beautiful Portals. It’s truly one of the most beautiful Tumblr feeds I’ve seen and a great inspiration to libraries which are often likened to portals of knowledge.

The Waki Librarian will be back with more on Blog Action Day. Until then, enjoy your day designing cool stuff.

Things I've Learned & Advice I Wish I'd Heard

Happy Friday! Well, we’ve survived the start of classes on my campus and the chaos that accompanies the beginning of another school year. (Although, of course, some of my colleagues would argue that technically the new academic year begins with summer quarter and not fall quarter. I, however, hold that the year starts when the hordes of students return in the fall, but really that’s neither here nor there.) In honor of surviving the first week of classes, I decided that today I’d celebrate by sharing some unsolicited advice with the library world, especially library students and those who have just started their first professional job. I usually avoid giving unsolicited advice because really, who wants it? But going into my third year as an academic librarian/university archivist/de facto person to talk to about records management, I figured I have some insights to share. I hope this helps. If you’re not interested in advice, not to worry, skip to the end of the post for this Friday’s bit of fun.

First, a disclaimer: I work in an academic library, so my viewpoint is necessarily skewed towards academia. Hopefully some of these thoughts and pieces of advice are generalizable so anyone can find something useful. If not, I’m sorry and The Waki Librarian will return to its regularly scheduled programming next week. Allons-y!

Before we get into everything I wish someone would have told me when I started this job, I wanted to talk about a few things I’ve learned. Hopefully these lessons will help you in your work.

1. It’s important to listen before anything else.
Everyone wants to make a mark and contribute, especially when you get out of school and have so many new ideas. I know I had so much I wanted to add to the library when I started, but it is better just to sit back and listen. I’ve been working on reclaiming my natural state of reflecting quite seriously instead of acting based on knee-jerk reactions; it’s hard to maintain balance when things seem to need to be done yesterday, but it’s important and listening helps immensely.

2. Be kind, even when you think no one is noticing. Trust me, they notice.
This is one where Mom was right (as always)–you should be nice to everyone and everyone notices how you interact with people. As they said in Ocean’s Eleven, someone is always watching. I’m continually amazed by the little things (little to me at least) that make an impression on people. I’ve found that erring on the side of being nice is definitely the only way to live and work.

3. Student assistants, interns, and volunteers are vital to the library; treat them as such.
Honestly, I think the library would crash and burn if we didn’t have our awesome student assistants. They helped me out a lot by answering all the questions I had when I started at the library (and did so without making me feel silly or stupid that I didn’t already know all the details about the library). Interns are fabulous because it is fun to talk with people that are super-enthusiastic about the profession. Plus, working with interns has forced me to reflect on my teaching philosophies which has been very helpful. Volunteers are super-important in many libraries, as we all know. At my library, though, it’s the archives that would still be neglected if it wasn’t for the work of our volunteer (or rather I’d be the only one trying to sort it out which wouldn’t be nearly as much fun).

4. Just because you know the technology, don’t assume that anyone else does.
Because I’m interested in emerging technology, I often think that everyone is up on emerging technology and I’m constantly behind. Well, I quickly found out that I’m not behind the curve. This made me feel a lot better and has given me a niche in the library–teaching my colleagues about technology and how it is fun (and how it can be used in our instruction sessions and classes).

5. Nothing goes as planned; be prepared for anything, and never let them see you sweat.
I like to have a plan. Planning enables me to keep calm and make sure everything is completed on time. I don’t like rushing and I’m not a fan of last minute things because, unlike some of my colleagues and friends, I don’t work better under a mountain of pressure and I don’t like the spike of adrenaline produced by running up against an almost impossible deadline.

Like so many things though, my perfect world of planning got smashed by the realities of the academic library world. I’ve, by necessity, become a lot more flexible at reacting to changes in plans and working on projects that should have been done weeks in advance, but no one bothered to mention those details to the librarians. Such is life.

But the most important thing I’ve learned is to never let them see you sweat, no matter what is happening. It is always important to maintain composure and professionalism. This is definitely going on the ‘fake it ’til you make it’ philosophy which really does work. So does yoga, by the way. Also, keep your sense of humor.

Now on to the advice. I didn’t get a lot of advice, unsolicited or not, when I started my position. I basically wandered around and talked with people because, like so many organizations, most of the important stuff isn’t written down–it’s in people’s heads. Below are a few pieces of advice I wish I’d been given when I started my first professional job. Since I’ve had to learn it by trial and error, I’ll save you the trouble of re-discovering the wheel.

1. People will test you to see how far you will bend, when you will break, and to find your line in the sand.
Everyone tests the new person because everyone wants to know who you are and what you can (and will) do. You will have many opportunities and many challenges in your first year on the job. You will need to figure out what you are comfortable doing and what you will not do (and this doesn’t mean comfort in the sense of you are in your comfort zone in relation to work responsibilities, but comfort in the sense that it will not violate your personal principles or morals). You will need to learn the power of the positive no (definitely check out the book of the same name by William Ury). This doesn’t mean you aren’t still nice and polite, you are, but just with a backbone. Don’t lose yourself in other’s expectations; do grow and accept change; do be willing to say no.

2. It’s necessary to have an elevator speech about your research because no one cares as much as you do.
If you are in a position where you are expected to research and publish, this becomes essential. People will smile and nod when you explain your research, but really, their eyes start glazing over when you get to the 30 second mark. So figure out what to tell them and wait until you find another research nerd to go into the details. (And yes, you will find someone who will be thrilled to talk research with you for hours–keep those friends, they are golden and will keep you from feeling like an idiot for being able to passionately discuss theory for hours.) I could talk off anyone’s ear about my research in archives and language and power dynamics and historic changes and continuities, but I can guarantee I’ve bored half the readers of the post already. So what I usually say is I study community archives.

3. Music may be the universal language, but baked goods work pretty well too.
I read one post, and I’ve completely forgotten which blog it was on, in which the author wrote that she didn’t bring baked goods to work because it was somehow unprofessional or would undermine her position as a professional. While I can respect that point, I completely disagree with it.

I picked up the tradition of baking for the library from another librarian who has since retired. Baking is something I love to do, as I’ve stated before on this blog, but I have absolutely no need to have five dozen cookies in my house, even if I now have one of the coolest cookie jars ever. Sharing the cookies seems like a much better idea. To me, bringing in baked goods is one way of saying, ‘Hi. I appreciate you and what you do for the library and for me. So thanks, and have a cookie.’

If you don’t bake, don’t worry about it. Just find some way to acknowledge the work and dedication of your colleagues. It’s important to stop, smell the fresh baked cookies, and remember to be kind to each other so we have the ability to transfer that kindness to our patrons.

4. Committee work will take up three times the amount of time (at least) that you think it will; plan accordingly.
Especially if you are in academia, you will be on committees–probably lots of them. They take up a lot of time; you will learn things and some committees will make a good deal of difference, but no matter what else they do committees will eat up your time. Just be prepared, that’s all I’m saying.

5. Keep up with the literature, the technology, and the profession.
You will be overwhelmed your first year as a professional. It’s okay, but don’t become so immersed in the job that you forget about the larger profession. Read widely–I know it’s old advice, but it is good advice. I’ve found wonderfully helpful articles in other fields such as business, cognitive science, history, etc. It’s important to keep up on technology too and what’s going on in the profession. Go to the blogs and Twitter, dear reader, and you’ll be just fine.

6. Get good at presenting because you will do it, a lot.
If I could counteract only one stereotype about our profession, it would probably be that librarians (and archivists) never interact with the public and have no need for public speaking skills. Maybe you’ll be able to avoid all public presentations. I suppose it’s possible. But, more than likely, you’ll have to present before committees, your director, at workshops, in classrooms, and even possibly at conferences. Get good at public speaking and it will help you make an impression because so few people are good at it.

Remember that it’s okay to be nervous. I’ll let you in on a little secret, before every talk I give, I still get nervous (and I give presentations and teach classes all the time). If you get nervous, it is a good idea to remember the ‘fake it ’til you make’ approach. You’ll be surprised at how many people you will fool into thinking you are a cool, steely presenter while you grip the podium so they can’t see you shake. But before you know it, you will be a cool, wonderful presenter and someone whose presentations people want to come and hear.

7. Become invaluable.
You got hired for a reason: you are made of awesome. Now you need to prove it. You need to stick out of the crowd in a good way and you need to let your personality, work ethic, and creativity shine. Seth Godin calls people who are invaluable Linchpins. I think that’s a great term; it reminds us to not become replaceable cogs in the library machine, but maintain our humanity and force us to be great. You don’t want to be like everyone else, even if that seems like the safe way to go. You need to be recognizable, memorable, and fantastic at what you do–even if this means creating a new niche.

Does becoming invaluable necessitate that you become a workaholic? Nope. In fact, I’d argue against becoming a workaholic–everyone needs a life outside of work. (Yes, even I have a life outside of work.) You need downtime to maintain a balance and to have the space to see the solutions to problems and to be inspired.

I hope some of the advice was helpful. If not, I’m sorry. Next week we will be back to more technology fun. In parting, I leave you with this fantastic video with David Tennant and Catherine Tate, which I may or may not have posted before. Either way, it is great fun.

Have a lovely weekend and the Waki Librarian will be back next week.

Social Good Day

Did you know that today is Social Good Day? (RED) and Mashable have gotten together and asked the question, “Can social media make the world a better place?” I have to agree with their thought that social media can be leveraged to make the world a better place. To find out more, check out their website and if you post something on Twitter about Social Good Day, tag it #SocialGood. Because people are encouraged to blog, in addition to tweeting about Social Good Day, I thought I’d share just three examples of people and groups that are using social media to better the world.

My friend, and former university colleague, Michelle Pacansky-Brock (check out her blog, MPB Reflections, here), uses social media to make the world a better place, one online class and instruction section at a time. While she is now an entrepreneur and frequent speaker at conferences and facilitator of workshops, she was (and still is at heart) a teacher. She taught art history for many years and used social media to connect with her students, to connect her students to each other, and to connect them all to the art. Her use of social networks, such as Ning, and online modules, such as VoiceThread are inspirational. The interaction, in an online environment, prove that with human connection comes inspiration and the ability to change a student’s outlook on learning. To me, that’s changing the world for the better in a profound and lasting way.

The second person that always comes to mind when I think about using social media for the social good is BJ Fogg, check out his website here. I had the good fortune to hear him speak at a conference a few years ago and was delighted to hear about using technology and persuasion (aka captology) in a positive manner. To quote from his website, “Another focus in my lab is what we call ‘peace innovation.’ We’re investigating how technology can help change attitudes and behaviors in ways that bring about global harmony.” This is a man, and his team, who understands technology, social networks, and psychology and can use them together to create something that may just change the world for the better.

Finally, in the realm of utilizing social media in positive ways to form community and “decrease world suck” is the Nerdfighter community, facilitated by the Vlogbrothers–Hank and John Green. I’ve featured many of their videos on this blog and use them in my classes. Not only is this a wonderful community whose members support each other, this is a community that does things like The Project for Awesome and positive pranking. This is one of the best examples of creating community and using social media to make the world a better place, both on an individual level and on a global scale, that I have ever seen. DFTBA! (Don’t Forget To Be Awesome)

So what does any of this have to do with librarians and archivists? Well, we all know how “library as place” is a super-important concept in the physical world and some libraries are already created digital spaces through Facebook accounts, Twitter feeds, etc. But what we really need to do is somehow create real, interactive communities so that we can work together to create changes in our local communities and reach out across the world. And I’m not just talking about public libraries, but academic, government, and special libraries too–not to mention archives and museums. We have some of the most tech savvy and creative people working in our profession, it’s about time we utilize our talents in recognizable ways. We need to be leaders and not just persuade behind the scenes, although that is important too. We have access to so much information and talent, why don’t we get together and do something? Suggestions?

One way to get excited about utilizing technology in new ways is to go to a conference, and one of the best is Internet Librarian. I’ll be there next month and will be blogging. If you are going, let me know in the comments and hopefully we’ll be able to say hello in person at the conference.

Have a wonderful Social Good Day. Use the day to help someone and support a cause you believe in. The Waki Librarian will be back tomorrow.

More about privacy and language

Hello, dear readers. A post on the weekend? I know, it’s shocking. But I feel I need to apologize for my last post after being told by a friend that it contained rather atrocious sentence construction and lacked a certain level of variety in vocabulary so as to irritate those most demanding critics, English majors. My apologies. If I am allowed an excuse, it was a long and tiring week and I really wanted to share some cool technology lists, but lacked the time to edit the post to exacting standards given the 5 hour meeting yesterday. (I also happen to be a fan of Godin’s “just ship it” approach and the Cult of Done, but that’s to be discussed at some other time.) So I feel that I owe you, dear reader, a bit more coherent and thoughtful post. Therefore, let’s talk about two subjects that just keep popping up in the blogosphere: privacy (a very important topic) and language (something I love to talk about, and hopefully will not mutilate in this post). Allons-y!

EDUCAUSE has a new publication on the 7 things you should know about privacy in Web 2.0 learning environments which would be lovely to share with your patrons and instructors given the increasing level of interest and use of Web 2.0 technologies in education. While I’m all for being in compliance with student privacy acts and regulations, I do hope that the legal concerns over privacy do not dissuade instructors from incorporating emerging technologies and tools in their courses. As Michelle Pacansky-Brock notes over on her blog, MPB Reflections: 21st Century Teaching and Learning, there are so many possibilities of incorporating interactive, social media tools in the classroom that it would be a huge disservice to our students to exclude these tools. Instead, we as librarians and educators should frame this issue as an educational opportunity to teach our students (and faculty) about safe and effective uses of Web 2.0 technologies–a great opportunity to show the value and applicability of information literacy for the instructional librarians among us.

If you are leaving a job and need to return a laptop to your employer, check out Lifehacker’s What should I do to my work laptop before I leave my job? article. This is a must read if you want to make sure that your files, passwords, etc. do stay private even after you return the laptop. Just another facet of privacy that may interest you.

Secret codes happen to be a way of communicating messages semi-privately, even on a PA system, if most people don’t understand the code. If you are interested in some of the more commonly used phrases and codes, or just wanted to know what “paging Dr. Firestone” means, check out the post. See, learning can be both fun and useful.

While secret codes are fun to learn but may or may not be that useful, this post on commonly misheard expressions to avoid (or fix) in your writing is quite useful. I’m sure all but the English majors among us have committed some of these errors and could use a quick review. Now you should be able to avoid these mistakes that may cause confusion in your communications. And, limiting confusion definitely will increase your productivity (as you won’t have to answer emails explaining to people what you thought you had explained already) and decrease the time spent wanting to bang your head against a wall, both of which are very good things.

I thought it might be nice to end with a fun video (which I unfortunately cannot embed) from The Big Bang Theory. (If you haven’t ever watched The Big Bang Theory, I suggest that you do–it is quite funny.) I’m a bit rusty in physics, so if someone could explain to me how, in a multiverse, being a clown made of candy in a few universes means one cannot dance in any of them, I would be most appreciative. Please leave your explanation in comments.

Dear readers, I hope this post made a bit more sense than Friday’s post. As always, I wish you a fantastic weekend and a productive, stress-free, and lovely week to follow. The Waki Librarian will be back on Friday.